How to calculate churn ?
Predictive Analytics In the bustling world of business, especially for those offering subscription-based services or products that rely on repeated customer engagement, understanding and managing churn is crucial. Churn happens when customers stop using your service or product. For businesses, especially those with subscription models, this can significantly impact growth and profitability. Predicting churn means […]
What is Customer Churn?
Customer churn occurs when patrons cease their relationship with a business, akin to children who stop visiting a playground. In business, churn represents customers discontinuing their purchase of products or use of services. Also known as ‘customer attrition’ or ‘at-risk customers’, churn signifies customer loss, a critical concept for any business to understand. High churn […]